Conversation Strategist:
Long
gone will be the peddlers of digital snake oil in this brave new world of
digital strategists. Thanks to content strategists, mundane tactical tasks like
copywriting, creative direction and account management.In
this brave new world of strategery, tactics themselves will have become
obsolete, along with equally vexing notions like execution. (Ugly word,
“execution.” So negative and violent. Reminiscent of firing squads and public
lashings. The old corporate regime, in other words.) No, in this brave new world of twittmastery,
strategy will rule side by side.
You
see, content strategy promises to do what no other service offering by digital
marketing consultants has ever managed to deliver: Truly optimize your content
so that never again will you have to endure a failed campaign.
And to think that, all these years, a content strategist or
content strategy consultant was the only thing standing between your company
and global success!
A deeper degree of specialization within the ranks of the brand
new Social Media management world will give rise to a new breed of pioneers and
internet heroes whose internships will be dubbed all manners of , such
as… Facebook Wall Strategist, LinkedIn Update Strategist and Tweet Redaction
Strategist, to unveil but a few. Exciting times indeed are ahead of us. Just
around the proverbial corner.
Thanking You
Atul Sikrai
Founder
Brand Diagonal
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