22500+ Page Views

Page views all time history   22,506

Brand Diagonal 16 Feb 2011 6699 Advertising Strategy 18 Feb 2011 4848 Digital World & Ways 5 May 2011 4190 creative-out-of-the-box-advertising-tactics 16 Feb 2011 949 The human — God’s masterpiece . 25 May 2011 317

Page views by Countries

Entry	Pageviews
United States	5486
India	2969
United Kingdom	968
Brazil	855
Canada	486
Mexico	464
Philippines	319
Germany	274
Denmark	245
Netherlands	234

Page views by Browsers

Entry Pageviews Chrome 8435 (37%) Internet Explorer 5894 (26%) Firefox 5808 (25%) Safari 1463 (6%) Opera 381 (1%) Mobile Safari 156 (<1%) BingPreview 136 (<1%) chromeframe 45 (<1%) Mobile 40 (<1%) RockMelt 22 (<1%)

Page views by Operating Systems

Entry Pageviews Windows 19152 (85%) Macintosh 2377 (10%) Linux 321 (1%) iPad 138 (<1%) Android 133 (<1%) iPhone 95 (<1%) BlackBerry 66 (<1%) Other Unix 45 (<1%) Nokia 19 (<1%) iPod 12 (<1%)

Regards

Atul Sikrai

Founder

Brand Diagonal

21400 + Page Views

Page views all time history            21,451

Posts

Entry	Pageviews
Brand Diagonal 16 Feb 2011	6656
Advertising Strategy 18 Feb 2011	4540
Digital World & Ways 5 May 2011	4178
creative-out-of-the-box-advertising-tactics 16 Feb 2011	942
The human — God’s masterpiece . 25 May 2011	302

Page views by Countries

Entry	Pageviews
United States	4968
India	2834
United Kingdom	951
Brazil	855
Mexico	466
Canada	458
Philippines	316
Denmark	245
Germany	236
Netherlands	236

Page views by Browsers Entry Pageviews Chrome 8232 (38%) Internet Explorer 5573 (26%) Firefox 5398 (25%) Safari 1420 (6%) Opera 371 (1%) Mobile Safari 150 (<1%) BingPreview 97 (<1%) Mobile 40 (<1%) chromeframe 38 (<1%) RockMelt 22 (<1%) Page views by Operating Systems Entry Pageviews Windows 18271 (85%) Macintosh 2292 (10%) Linux 291 (1%) iPad 125 (<1%) Android 116 (<1%) iPhone 80 (<1%) BlackBerry 65 (<1%) Other Unix 38 (<1%) Nokia 18 (<1%) iPod 12 (<1%)

20000+ Page Views

20000+ Page Views

Page views all time history        20,054

Its moment of joy that Brand Diagonal

Page views crosses more than  20000 views.

It’s time to celebrate this grand achievement.

We thank all our readers across the globe.

Entry	Pageviews
United States	4309
India	2753
United Kingdom	922
Brazil	850
Mexico	464
Canada	452
Philippines	315
Denmark	243
Netherlands	232
Germany	211

Pageviews by Browsers

Entry Pageviews Chrome 8017 (40%) Internet Explorer 5177 (25%) Firefox 4824 (24%) Safari 1350 (6%) Opera 289 (1%) Mobile Safari 137 (<1%) BingPreview 62 (<1%) Mobile 40 (<1%) chromeframe 31 (<1%) RockMelt 22 (<1%)

Pageviews by Operating Systems

Entry Pageviews Windows 17047 (85%) Macintosh 2237 (11%) Linux 250 (1%) Android 102 (<1%) iPad 86 (<1%) iPhone 74 (<1%) BlackBerry 65 (<1%) Other Unix 32 (<1%) Nokia 18 (<1%) Windows NT 6.1 11 (<1%)

Posts

Entry	Pageviews
Brand Diagonal 16 Feb 2011	6627
Digital World & Ways 5 May 2011	4165
Advertising Strategy 18 Feb 2011	4128
creative-out-of-the-box-advertising-tactics 16 Feb 2011	930
The human — God’s masterpiece . 25 May 2011	285

Disruptive "C"

Disruptive and unthinkable “C”

Controversy is an art which can be planned and done with eyes wide open.  It is concurrently one of the most effective and underused strategies.

 Strategy used frequently by some now ultra-popular bloggers and web personalities in their early days seems to have fallen by the wayside:  causing controversy.

Your brand, company, or even you could use controversy to catapult your digital presence ahead of competitors and to top of mind in your niche.

Spread the recognition of your name/brand far and wide you are temporarily put in the spotlight and become the hot topic of your niche in the social web, bringing you large scale awareness.

Controversy can short-circuit your road to popularity if you are able to properly orchestrate it.  It is better to be known for something, anything – even if it is slightly controversial – than to be anonymous.  In a world of long tail media, you will be perpetually lost if you don’t create ideas that spread, and controversy is a devastatingly effective approach.

But what about your digital reputation?

While reputation is integral, you are in a greater position of power to create a positive one if first you are known.  Turning around a less than perfect reputation is a far easier task than being unknown and trying to have your ideas heard.  People are exceedingly forgiving, it is part of human nature.

I could go into this further but I want to leave the creative elements of this to you.  The social web makes it easy to spread controversy – so be sure you have a larger plan in mind.

its an approach this potent can quickly get out of control if you haven’t prepared for all contingencies.

An Indian Fable provides a metaphor for the efficacy of this strategy:

A wasp named Pin Tail was long in quest of some deed that would make him forever famous.  So one day he entered the king’s palace and stung the little prince, who was in bed.  The prince awoke with loud cries.  The king and his courtiers rushed in to see what had happened.

The prince was yelling as the wasp stung him again and again.  The courtiers tried to catch the wasp, and each in turn was stung.  The whole royal household rushed in, the news soon spread, and people flocked to the palace.  The city was in an uproar, all business suspended.

Said the wasp to itself, before it expired from it’s efforts, “A name without flame is like fire without flame.  There is nothing like attracting notice at any cost.”

Thanking You

Atul Sikrai

Founder

Brand Diagonal.

Page views all time history     19,925